Ducati Up For Sale!


Yes, that's right. The company that is known for its red high performance motorcycles has announced to the world that it's looking for a buyer – and some smart money out there reckons that Volkswagen (VW) might just be having a sniff at this.

Well, this is a motorcycle turn up for the books. News just came out that Ducati was up for sale. Incredible but true... the company that has just turned out the motorcycle that international test riders are claiming is the second coming (the Ducati 1199 Panigale), and a year after it debuted the incredible Ducati Diavel, is looking for a buyer.

Details were suitably scarce as we publish this article so there's a good chance that you know more about this.Basically, the Italian private equity owner to one billion Euro (US$ 1.32 billion), three times its initial investment. Investindustrial, which is backed by the Bonomi family, had sounded out a Hong Kongh public listing for Ducati in 2011 but a sale to a rival or large car group was more likely now, according to report in the Financial Times.

Insiders from the factory are reported as saying that possible buyers could include Indian motorcycle group Mahindra, as well as Volkswagen and BMW.

'Ducati is now a perfect company but the further growth it requires needs the support of a world-class industrial partner,' Investindustrial's chairman Andrea Bonomi told the paper. 'This year, we will work towards that partner.'
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